ATTEX Data strengthens partnership with WPP Media to harness the power of human attention

ATTEX Data spins out from Tobii AB, strengthening its position for future collaborations with global media groups Stockholm, November 13, 2025, WPP Media, the world’s largest marketing communications company, has entered into a strategic partnership with ATTEX Data, a new spin out from global eye tracking leader Tobii AB, pioneering the next generation of attention...

attex-maria • Nov 13, 2025